PPC Management | Pay Per Click Ads

Have you been looking for a way to drive more quality traffic (which turn into leads) while maximizing your return on investment (ROI)? Our Pay Per Click marketing can help focus in on your ideal customer which ensures that your dollars are being spent wisely - without any contracts!

Perhaps you have tried PPC in the past and did not get the results you desired - with our PPC service you can say goodbye to the days of low ROI and depend on a service which is transparent and focused on your results. We focus on your bottom line because we know that when you are happy you will continue to use our PPC management service going forward.

PPC stands for "pay per click" and is a marketing model designed to help you drive traffic to your website through clickable ads that appear on search engine results pages (SERPS) as well as other websites. It also includes the set up of ads which meet a specific criteria and target audience - these ads are usually given priority placement before free results to ensure higher visibility.

It is important to get PPC marketing right the first time or you could find yourself sinking a lot of money into it without getting your desired results. An ad strategy with proper focus and execution will cost you less per click than a poorly configured campaign.

What we do for your PPC ad management

Ignite understands the nitty gritty that goes into effectively managing PPC campaigns, so you can rest assured that whatever we do for you goes well beyond just generating as many clicks as possible - we look to increase clicks that will buy from you! We also work on a month-to-month basis and with a predefined budget, so there are no surprises for you.

Our PPC management service covers all the bases for you from the essentials to the complex process of identifying the correct platform and other criteria and finally execution. All you have to do is say "I want this kind of customer" and we take it from there.

Our pay per click service can also be combined with our Search Engine Optimization services in order to effectively target your audience in multiple places.

With the help of our dedicated PPC campaign manager we will:

  • Help you define the right goals for your PPC campaign
  • Completely manage your account, while leaving it totally open to you for transparency
  • Target multiple platforms for PPC depending on your product/service offering such as Google, Facebook, Twitter, Bing
  • Perform all necessary optimizations to ensure you get the best out of your campaign
  • On-going process of tracking, testing, and making adjustments to your PPC strategy in order to achieve the best possible results
  • On-going process of tracking, testing, and making adjustments to your PPC strategy in order to achieve the best possible results
  • Report to you on a monthly basis of progress

CASE STUDY: Lac Saint-Sixte

A 450 acre gated cottage community on the outskirts of the Ottawa area, the community needed a new website to promote it's activities and lot availabilities. Ignite put together a new web design which focused on the visuals so that prospective buyers could get a sense of the beauty of the community. Along with a new website design Ignite also provided the client with a database/CMS system and applied marketing best practices throughout the project - so much so that even without an active web marketing campaign the site is a top 10 ranked site for its respective key phrases.

Cool - let me see it!